Website Styleguide

A high-level representation to the website look and feel. In addition, you can also navigate to the component library page to view all premade blocks and sections!

Type Scale

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6
"eyebrow" text

Paragraphs

Lead Text — Lorem ipsum dolor sit amet, do eiusmod tempor ut labore et dolore magna veniam, quis ut commodo dolor anim is integre.

Standard Paragraph Text — Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Sample text link… Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo. 

Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Small Text Styling — Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

“Blockquote — Through our wealth of programming and partnerships, we unite the region’s most innovative, informed, and determined people so that they can achieve more.

Color Palette

Primary Blue - #040D41 secondary blue - #2a4ca3
Purple - #7830D0 Bright Blue - #52acf4
Light Purple - #f2eafb Light Blue - #edf7fd
Gray - Default Text - #2a3140 Light Gray - #f2f2f2

Corporate Strategy

Whitecap assists clients with transformational planning to help align the organization’s strategic direction with their stated mission, vision, and values.

Service Line Planning

Whitecap provides deep expertise and a full range of support for all major clinical programs (adult and pediatric) – including cancer, cardiovascular, neurosciences, digestive health, orthopedics, primary care, behavioral health, and more.

Network Development

Whitecap partners with clients to develop regional, national, or international network strategies that focus on expanding access and providing seamless care to patients across the full care continuum.

Partnerships & Affiliations

Whitecap offers hands-on transaction advisory services to hospitals, health systems, physician groups, and other healthcare providers – from transaction planning and due diligence to execution and implementation.

Organizational Design and Funds Flow

Our nationally-recognized organizational design and funds flow experts assist academic health systems – both adult and pediatric – establish incentive alignment across missions.

Capital Asset and Financial Planning

Whitecap experts work closely with integrated advisory teams to balance clients’ organizational priorities, forecasted demand, and capital/financial constraints to design customized “built environment” solutions that address short-term needs and support the organization’s long-term vision.

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